Three Questions for... Christine Isaac

Three Questions For... Christine Isaac, Creative Director at Big Red Communications Group

1. What are you most excited about that’s happening in the industry today?

Every day in the advertising industry is exciting. No two days are the same, I hope it stays that way.

2. And if you could change one thing about the industry, what would it be?

There's a lot of smart women in the industry - I hope they get the chance to rise to the top, if that's where they want to go.

3. What is your favourite ad of all time and why?

Dunlop - Tested for the unexpected -1993 - Dir. Tony Kaye - at the start of my career it blew me away for creativity, and it still had a great product demo in amongst all the madness.