Mostly, people. Random, normal, odd, creative and inspiring people. The funny thing is, the best inspiration will come when you least expect it.
The one that takes risks, hates any kind of corporate BS and believes in the power of creativity.
That’s tough. There are so many. If I had to pick just a few, I would select Cadbury’s “Gorilla”, Guinness’s “Surfer”, the Old Spice “Response Campaign” and the Burger King’s “Subservient Chicken“.